An Exciting Re-brand of Dephlex Creatives

The Challenge

Dephlex Creatives is a digital agency based in Wuhan, China that aims to provide its clients with degital solutions from logo design to web development. As the company aged its initial logo became dated and did not refelct the companies new identity hence a redesign was needed.

Approach

With the goal to expand across continents Dephlex needed a new identity that was simple, clean and instilled trust. To achieve this we simplified the previous logo to its most basic shapes and utilized a diffierent color scheme to signify each of the intended new markets that the agency would operate in.

With this simpler logo and color scheme we then built out the brand identity and specified the guidelines for the use of the new logo.

Deliverables

For this project Dephlex Creatives recieved a new logo and brand identity with numerous mockups to use in there marketing material.

Results

The result was a modern brand mark that matched the companies vision and values.